A lot of debate goes on in design. Not long ago, a hunger-fueled late night in the studio sparked a riveting debate: Does a Mars bar have nuts, or not? The Americans insisted that a Mars bar does indeed have nuts. The Europeans, baffled, argued that it did not.

Wouldn’t a Mars bar with nuts be a Snickers? No, of course not, that’s an entirely different breed of bar. And anyway, a Mars bar has almonds not peanuts. A Milky Way is the one without nuts, kinda like a Three Musketeers with caramel. No way, the real Milky Way is like a Three Musketeers, period. There is no caramel…

And off they went, into night in search of a Mars bar.

As it turns out, they were all right—depending on where you’re at, in the U.S. or the U.K., it is just as it was described. Now that that’s taken care of, it’s back to reinventing the world!